Saatchi Online - the Long Tail of Art
August 3rd, 2007
Saatchi Online is Charles Saatchi’s latest innovation and extension of his online galleries, taking the Long Tail theory into the world of art. The Long Tail theory basically suggests that physical constraints such as shelf-space limit markets and that the Internet de-limits markets (or allows for unlimited ’shelf-space’), thus extending markets down the ‘Long Tail’ […]